MARKETING AND BUSINESS TRAINING AND MENTORING
FOR PROFESSIONAL FAMILY PHOTOGRAPHERS
Welcome! I’m Antonina, it’s nice to have you here!
I’ve been a professional photographer since 2009 and now enjoy working with clients from across the world.
Not only have I built my business from scratch and in a new country back in 2009, but I’ve also done it twice – the second time in 2015 when I was forced to take a year-long break due to a debilitating chronic illness. I’ve done it with a young child and with no family around to help and am now the primary breadwinner – and if I could do it, you can too, and I can show you how!
“I found it very (very) useful to have a mentor to challenge me, show me a different perspective and keep me accountable. The best thing I’ve done for my business so far!”
Would you like to…
- attract clients that really value what you do and keep coming back again and again?
- raise your prices and earn a sustainable wage?
- shoot less, make more and stop feeling icky about sales?
Then you are in the right place.
This is not a marketing course, or a pricing course, because neither can exist in isolation.
And this definitely is not a “one size fits all”.
This is customised mentoring that will look at your individual needs and your market, and provide you with advice, tools and encouragement to take you from having an expensive hobby to running a profitable business – on your own terms.
- not getting enough enquiries?
- putting on a brave face even though you haven’t booked a paying client in months?
- tired of everyone telling you your prices are too high?
- not sure what to charge in the first place – and how to structure your pricing for the best returns?
- feel under-appreciated by clients demanding and arm and a leg – and paying very little for the privilege?
- working your butt off away from your kids only to realise you haven’t even been earning a living wage?
You are not alone and it breaks my heart to see so many talented photographers struggle because they just don’t know enough about pricing, or marketing, or both. Read on to discover how I can help you!
Are you ready to be brave and make the change?
I believe that group mentoring is truly THE best way to learn. Not only do you benefit from having a mentor to guide you, but being in a supportive group of peers keeping you accountable and cheering you on can make the world of difference.
Each group mentoring run takes 4 weeks. With only 10 photographers in each run, you’ll be sure to get individual attention from me and form friendships for life.
Mentoring takes place in a dedicated private Facebook group and is a mixture of live video training, downloadable PDFs, live Q&As (it’s all recorded, don’t you worry if you can’t make it!).
Week 1: Your version of success. Being brave while staying realistic, especially if you are a parent or have other commitments in your life that may take priority. Nothing good can come out of having a grand plan and not being able to implement it properly.
Week 2: Let’s talk business. We will be concentrating on running the numbers, understanding different pricing structures and starting to think about what you can charge. We will also talk business policies, contracts and procedures.
Week 3: Marketing and branding. Finding out who your ideal client is and how to attract them, and thinking about all the different ways you can market to your clients.
Week 4: Bringing it all together. Now that you have your numbers and you know how to go after your ideal client, we can create a customised action plan.
Group mentoring is currently in BETA and the only way to get in is to apply via the form below.
The next BETA round will kick off on Monday, January 14th, 2019 – sign up to my mailing list below to be the first to know when the enrolment opens and get first dibs on a limited number of early-bird spots!